In the hair industry, we are seeing more and more clients decide to embrace their natural grey tones. I believe this trend was brought on by the lockdown, where many people were unable to go to the salon and cover up their gray hair. However, I am now helping people see that their natural silver highlights can be classy, elegant, and stunning, rather than old, boring, or dull.
Before the lockdown, I would have been met with resistance if I suggested this, but now people are more open-minded about grey hair than ever before. With more products being developed to enhance grey tones, it’s possible to make them shine brighter than ever.
When helping clients with their colour grow-out, it doesn’t have to mean growing out the whole head of colour. Instead, you can help them by expanding their colour journey by placing highlights and lowlights through the hair to disguise the global grow-out. This will create a tonal effect, and they may continue to have this method done forever more. It doesn’t mean you will lose a client by having colour work done – you will gain a more varied colour portfolio when dealing with clients with grey hair.
When it comes to products, some options on the market include:
- Wella True Grey
- Silver Glow is a new set of treatments dedicated to grey tones. There are seven tones within the range: Graphite shimmer dark, Graphite shimmer medium, Graphite shimmer light, Pearl mist dark, Pearl mist light, Steel glow dark, Steel glow medium.
- True Grey activator
- A low volume activator that is free from lifting the hair, suitable on hair with 70% -100% grey.
- True Grey Clear Conditioner Perfector
- Designed to keep grey hair soft and manageable, it can be used as a post-treatment after toning or as a diluter to the toners.
- Bleach London Silver Shampoo
- Designed to keep greys or blondes brighter for longer, it can be used on second wash, left for 2 minutes, then rinsed out or diluted with your everyday shampoo.
- Osmo colour revive conditioning treatment Steel Grey
- Applied to hair after washing twice with shampoo, left for 3 minutes, then rinsed out.
- Philip Kingsley Elasticizer pre-shampoo treatment
- Designed to add hydration and to make grey hair feel soft and smooth.
Remember to enjoy the process as every appointment should be a happy hair day.
Good luck!